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Digital Marketing Specialist

Date Posted: 5/18/2017

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Job Description

Digital Marketing Specialist

 
Overview

We're looking for a highly qualified and talented Digital Marketing Specialist that has experience in many aspects of Digital Marketing (email, social media, and SEO) to join our North County office!

Are you eager to exhibit your skills and knowledge in all aspects of marketing?

 
Would you like to make an instant impact in the growth of an organization?

 
If you are a hard worker who is creative, driven, and can wear many hats, this would be the ideal position for you!

 
Responsibilities

  • Execute all phases of digital marketing, including email marketing, SEO, and social media marketing.
  • Develop marketing campaigns with heavy emphasis on direct response, lead generation, and social media.
  • Content marketing: write short articles, social media postings, and light proofreading for campaigns.
  • Optimize WordPress websites, including landing pages, google analytics, and SEO.
  • Optimize all current videos (YouTube) and blog posts/articles for SEO purposes.
  • Creatively seek new ways and ideas to market online with the latest platforms and trends.
  • Create new marketing projects, involving weekly video content for social media channels.
 

Qualifications
  • Expertise in executing email marketing campaigns (format, design, and writing copy)
  • Skilled in building landing pages and writing good marketing content.
  • Working knowledge of SEO best practices (on-page and off-page, Google, blogs)
  • Proficient with maintaining WordPress websites, plugins, posts, and pages
  • Experience with video marketing (YouTube, Vimeo, hosted and recorded webinars)
  • Previous success with retargeting/remarketing
  • Experience analyzing marketing performance data (Google Analytics)
  • Exceptional creative design skills (Adobe Photoshop/InDesign, Email marketing templates, MS Office)
  • Up-to-date on all the latest digital marketing techniques (email marketing, landing pages, retargeting/remarketing, social media marketing, direct response, affiliate marketing)
  • Strong ability to prioritize, multi-task, and execute marketing strategy.
  • Minimum 3 years of marketing experience.
We are an equal opportunity employer.

Job Requirements

Expertise in executing email marketing campaigns (format, design, and writing copy)
Skilled in building landing pages and writing good marketing content.
Working knowledge of SEO best practices (on-page and off-page, Google, blogs)
Proficient with maintaining WordPress websites, plugins, posts, and pages
Experience with video marketing (YouTube, Vimeo, hosted and recorded webinars)
Previous success with retargeting/remarketing
Experience analyzing marketing performance data (Google Analytics)
Exceptional creative design skills (Adobe Photoshop/InDesign, Email marketing templates, MS Office)
Up-to-date on all the latest digital marketing techniques (email marketing, landing pages, retargeting/remarketing, social media marketing, direct response, affiliate marketing)
Strong ability to prioritize, multi-task, and execute marketing strategy.
Minimum 3 years of marketing experience.
Posted By: jandrews@ledgent.com

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Job Snapshot

  • Employee Type:Full-Time
  • Location:San Diego, CA
  • Job Type:I.T., Marketing, Sales
  • Experience:Not Specified
  • Education:Not Specified
  • Date Posted:5/18/2017
  • Contact: Jessica Andrews (858) 366-4632
  • Pay Range: $70,000.00 - $80,000.00 Annually
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Job Reference: JA-DMS-051817