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Marketing Events Specialist

Date Posted: 5/16/2019

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Job Description

Interested in working for a company where you are challenged to think outside of the box, work with motivated colleagues and have opportunity for growth? We are looking for a Marketing Events Specialist (Direct Hire) to start immediately with an Automotive Company in the beautiful North Orange County, CA. Highly desired work culture and competitive compensation package!

Summary: 

Working with minimal supervision, responsible for promotion of the Auto Accessories Brand 
increasing sales through trade shows, events and focus group coordination.  Will work closely with Sales Divisions to increase Parts, Accessories and Ecstar product knowledge and iales with dealers and update dealers on new activities, promotions and available product.  Responsible for building, maintaining and facilitating an on-going, robust dealer focus group for the Parts and Accessories Department product lines.  

Responsibilities: 


-     Schedule, plan and lead dealer focus group. Recruit and recommend continued focus group membership, coordinate meetings, provide management summaries, facilitate follow up and problem solving discussions, implement action plans and track results.
-     Travel to and actively participate in trade shows and events throughout the U.S. Responsible for engaging and educating trade show participants on the brand.  Work closely with Sales Managers to keep everyone informed of details regarding these events. Responsible for initial setup and tear down at each event.
-     Travel to dealerships to maintain and improve relationships. Includes updating dealers on current bulletins, ensure dealers take advantage of current promotions, improve floor displays, training and providing dealer with YTD P&A sales activity. Coordinate dealer activities with Sales Managers.
-     Provide marine and motorcycle DSM Field Staff with current promotions, bulletins and dealer updates as needed. 
-     Communicate and resolve issues with dealers.
-     May analyze focus groups results, sales results and other departmental activities.
-     Produce a variety of reports to quantify and track results and make recommendations.
-     Liaise with external vendors to execute promotional events
-     Continuously updates job knowledge by participating in educational opportunities, reading trade publications, attending events, learning new products, etc.   

Qualifications:


-     3 plus years' experience in marketing, sales and/or event promotion plus Bachelor's Degree in marketing, communications or similar 
-     Experience facilitating teams
-     Ability to travel nationally over 50% 
-     Strong verbal and written communication skills
-     Strong analytical and interpersonal skills 
-     Solid understanding and working knowledge of Microsoft Office software
-     Highly motivated and able to work independently  
-     Well organized, detail oriented, deadline driven

We are an equal opportunity employer and make hiring decisions based on merit. Recruitment, hiring, training, and job assignments are made without regard to race, color, national origin, age, ancestry, religion, sex, sexual orientation, gender identity, gender expression, marital status, disability, or any other protected classification. We consider all qualified applicants, including those with criminal histories, in a manner consistent with state and local laws, including the City of Los Angeles' Fair Chance Initiative for Hiring Ordinance.

Job Requirements

Qualifications:

- 3 plus years experience in marketing, sales and/or event promotion plus Bachelors Degree in marketing, communications or similar
- Experience facilitating teams
- Ability to travel nationally over 50%
- Strong verbal and written communication skills
- Strong analytical and interpersonal skills
- Solid understanding and working knowledge of Microsoft Office software
- Highly motivated and able to work independently
- Well organized, detail oriented, deadline driven
Posted By: ywest@ledgent.com

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Job Snapshot

  • Employee Type:Full-Time
  • Location:Brea, CA
  • Job Type:Marketing
  • Experience:Not Specified
  • Education:Not Specified
  • Date Posted:5/16/2019
  • Contact: Blair West (714) 940-5420
  • Pay Range: $55,000.00 - $60,000.00 Annually
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Job Reference: JO-1905-58971