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Assistant Marketing Manager - Advertising (Up to $70k/year)

Date Posted: 2/5/2019

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Job Description

A rapidly growing and award winning Fast Food Company in South Orange County is seeking an Assistant Marketing Manager to start immediately supporting the Brand Marketing Team by leading the execution of broadcast, social & digital marketing initiatives. Highly desired work culture and great learning experience in a large corporate environment. 

Responsibilities: 
- Social Media: partner with digital marketing agencies to develop/distribute content across multiple channels; Monitor/track social media trends and performance metrics, as well as competitor activity; Analyze KPIs to identify insights and make recommendations for optimization of creative executions. 
- Broadcast Media: manage the day to day relationship with agencies to execute TV & Radio creative campaigns. 
- Email Marketing: manage the messaging calendar and design for email marketing efforts 
- Website: partner with agencies to update website with current promotional information and store level details 
- PR: Lead the execution of PR events and initiatives 

Requirements: 
- Bachelor's Degree 
- 3+ years of experience in managing Social Media, TV and Radio Advertising campaigns 
 (If you are very strong in Social and have exposure to TV and Radio, that will work) 
- Must be able to analyze the data and take away insights from the campaign to make tweaks or guide future advertising campaigns 
- Must have either Agency experience or worked on the client side with the Agency 
- Strong understanding on what makes a good ad - both the image and copy - does this food look appetizing? 
- Must be active on Social Media - need to have a Facebook, Instagram, Twitter, and Snapchat account and must be actively using those accounts. Need someone who already has very strong understanding on managing and posting via these platforms. 
- Strong experience in Hootsuite or some similar tools to manage posts. 
- Adobe Creative Suite (Photoshop), and must be comfortable taking photos for marketing purposes 
 

We are an equal opportunity employer and make hiring decisions based on merit. Recruitment, hiring, training, and job assignments are made without regard to race, color, national origin, age, ancestry, religion, sex, sexual orientation, gender identity, gender expression, marital status, disability, or any other protected classification. We consider all qualified applicants, including those with criminal histories, in a manner consistent with state and local laws, including the City of Los Angeles' Fair Chance Initiative for Hiring Ordinance.

Job Requirements

Requirements:

- Bachelor's Degree
- 3+ years of experience in managing Social Media, TV and Radio Advertising campaigns
(If you are very strong in Social and have exposure to TV and Radio, that will work)
- Must be able to analyze the data and take away insights from the campaign to make tweaks or guide future advertising campaigns
- Must have either Agency experience or worked on the client side with the Agency
- Strong understanding on what makes a good ad - both the image and copy - does this food look appetizing?
- Must be active on Social Media - need to have a Facebook, Instagram, Twitter, and Snapchat account and must be actively using those accounts. Need someone who already has very strong understanding on managing and posting via these platforms.
- Strong experience in Hootsuite or some similar tools to manage posts.
- Adobe Creative Suite (Photoshop), and must be comfortable taking photos for marketing purposes
Posted By: ywest@ledgent.com

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Job Snapshot

  • Employee Type:Full-Time
  • Location:Lake Forest, CA
  • Job Type:Marketing
  • Experience:Not Specified
  • Education:Not Specified
  • Date Posted:2/5/2019
  • Contact: Blair West (714) 940-5420
  • Pay Range: $50,000.00 - $70,000.00 Annually
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Job Reference: JO-1812-46668